WE BELIEVE IN
People increasingly become aware of the necessity to preserve their basis of life. This results in more conscious lifestyle choices regarding the impact of consumption on peoples’ own health and well-being and also on the environment.
Nearly invisible integration of technology into every day life allows for an increasing convenience, curation, guidance and tracking. This offers people the opportunity to reallocate their resources (time, money, attention) between their areas of life (living, learning, working, consuming).
Given that basic human needs are mostly satisfied, people strive for liberty and autonomy and shape their lives much more according to wishes and ideas. This leads to the necessity to target customers and customer groups directly, specifically and individually and to provide them with customized products and services.
You’re a highly innovative company in the B2B or B2C sector? Great.
Your products and services are forward-looking, you work with disruptive business models and innovative technologies? Perfect.
Because we are looking for the next generation of entrepreneurs who share our mission to preserve life and environment, simplify everyday life and customize products and services to changing needs. Here are some more info about our investment criteria: